Practical guidance on donor strategy, paid media, and growing nonprofit revenue.
Strategies, donor insights, and growth tactics your fundraising team can apply this quarter.
25 articles
Most agency selection processes are decided on chemistry and a deck. This is the diligence sequence, the questions, and the contract terms that separate an agency that will raise money from one that will bill you.
By Sarah Ali, Founder and CEO
Expanding into a new country, a new donor segment, or a new cause vertical is a brand problem before it is a fundraising problem. The charities that raise well in unfamiliar markets are the ones that arrive with an argument for their existence, not a landing page.
By Mehak Raza, Senior Account Manager
Muslim donors ask one question before they give their Zakat: is this charity actually compliant? Here's the documentation that answers it, plus the free checklist scholars and donors expect.
By Sarah Ali, Founder & CEO
Donors do not give because you asked well. They give because giving feels like an expression of who they already are. Here is what 20 years of philanthropy research says about the joy of giving, and what it means for the way you fundraise.
By Dr Hodan Mohamed, Major Gifts Officer
Corporate philanthropy is having a moment, but most nonprofits still treat companies like ATMs. Here is the partnership playbook that actually converts, with the data, templates, and steps you can deploy this week.
By Mehak Raza, Senior Account Manager
NP Digital's May 2026 roundup tracks AI search, email, and social shifts. Here is what changed, how each will hit your donor acquisition this quarter, and exactly what to do about it.
By Amir Massoumian, Technologist
A working nonprofit funnel does three things in order: it earns the email with a lead magnet people actually want, it nurtures the relationship in the first week, and it makes the donation feel like the natural next step. Here is how to build each stage.
By Sarah Ali, Founder & CEO
Overall giving grew 5.0% in 2025, the sector's strongest revenue year in five years. But the donor base shrank for the fifth year in a row, and new donor retention is still flat. Here is what the FEP Q4 2025 data actually says, and what to do about it.
By Sarah Ali, Founder & CEO
Direct mail for major donors is not mass mail with a bigger ask. It is a curated, personal experience that signals respect, intentionality, and deep understanding of the donor's values.
By Mehak Raza, Senior Account Manager
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