Practical guidance on donor strategy, paid media, and growing nonprofit revenue.
Strategies, donor insights, and growth tactics your fundraising team can apply this quarter.
25 articles
Most nonprofits chase the 1% of donor wealth held in cash. Meanwhile, 90–99% of American wealth sits in assets, untouched. Here's how to stop asking for pocket change and start inviting donors to build a legacy.
By Sarah Ali, Founder & CEO
Mid-level donors make up just 1% of your file but drive 30% of revenue. Most nonprofits ignore them entirely. Here's the proven strategy to fix that.
By Mehak Raza, Senior Account Manager
During Ramadan, donors face 30+ asks a day. They don't give to the loudest. They give to the one they trust. Here's why your brand matters more than your campaign, and what Nike, Apple, and Samsung can teach nonprofits about earning that trust.
By Ritika Pujara, Fundraising Copywriter
Most nonprofits don't fail because their mission lacks urgency. They fail because no one owned the timeline, no one reviewed the deliverables, and no one followed up on the follow-up.
By Manaksha Memon, Senior Project Manager
Most nonprofit video content gets ignored. Not because the mission isn't compelling, but because the execution misses what makes people stop scrolling and start caring.
By Tomas Gavina, Senior Creative Specialist
I've been watching early campaigns using Meta's latest ad features closely, and what I'm seeing isn't small. It's a real shift in how causes can show up in cultural conversations and move donors to act.
By Nida Malik, Head of Revenue Operations
Sarah Ali joins The Muslim Nonprofit Show to discuss why Muslim nonprofits must shift from scarcity to abundance, embrace collaboration over competition, and prepare for a trillion-dollar wealth transfer.
By Sarah Ali, Founder & CEO, SA Philanthropy
In this guest podcast episode with Mallory Erickson, Sarah Ali explores why token inclusion isn't enough, how identity shapes fundraising leadership, and why play is the antidote to burnout in the nonprofit sector.
By Sarah Ali, Founder & CEO, SA Philanthropy
AI won't replace fundraisers, but it will replace the mundane tasks that keep them from building real relationships. Here are five ways the smartest nonprofits are using AI to protect trust while reclaiming time.
By Amir Massoumian, Technologist
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